“According to a research report analyst firm Gleanster and Yesmail Interactive, only 20% of marketers know their customers. Eighty percent of companies rely primarily on basic customer profile information and purchase history to structure marketing campaigns,” states Mark Chirnside, CEO of ThisIsMe.
3 February 2015
Since the launch of ThisIsMe at the end of September, it has continued to go from strength to strength by building their merchant partnerships. With Fincapital Pty Ltd now on board, this clearly shows the need for ThisIsMe’s offering to both merchants and end users alike.
ThisIsMe is proud to be associated with the Momentum Cricket Sixes Invitational held this weekend at the Old Edwardians Cricket Club in Johannesburg, where they announced Jeannie D as an official brand ambassador for the innovative South African verification authority.
